Random quotes, images, and thoughts from Ed Ireson.
Google announced today that they are now providing DNS servers to the public to improve speeds, among other things. OpenDNS was founded on the principles that most ISP’s DNS servers are not a top priority and therefore often are slow or contain old/bad data. However, with Google moving into this space, one has to wonder if OpenDNS will be able to compete with them.
OpenDNS makes money from advertisements when you mis-type a domain name. I imagine OpenDNS’s advertising revenue will be dropping considerably once Google starts pushing their DNS system. Google clearly has the larger advertising budget, and is going to have an easier time partnering with organizations, ISP’s, and so on.
Fortunately for David Ulevitch, OpenDNS seems to have been anticipating this — with their roll-out of Deluxe and Enterprise paid plans, they are clearly moving in the direction of reducing their reliance on advertising revenue.
For me, I’ll probably stick with OpenDNS for the time being. It’s fast and I enjoy the customization with DNS-based shortcuts and typo-correction. But Google just made DNS interesting again.
